BenefitsLedger
Benefits broker · Plan year 2024 · Form 5500 Schedule A

The Lead Agency LLC

Norton Shores, MI

The Lead Agency LLC collected $77,020 in commissions and fees from 7 employer health plans in plan year 2024 filings, ranking #4080 among 12,126 brokers named in the public record. Most of its named clients are in Michigan.

Commissions + fees
$77,020
$74,489 commissions · $2,531 fees
Employer plans
7
24 contracts
Rank
#4080
top 34% of 12,126 brokers
Median rate
n/a
fewer than 10 insured medical plans

Largest clients

Employers whose filings reported the most compensation to this broker.

EmployerPaid to brokerParticipants
Motion Dynamics Corporation · Michigan$23,459149
Sidock Group, Inc. · Michigan$23,303103
Almond Products, Inc. · Michigan$9,674123
Muskegon Surgical Associates, P.C. · Michigan$7,723194
Bert Hazekamp & Son Inc. · Michigan$5,793115
Bekins, Inc. · Michigan$3,958179
Mediatechnologies, LLC · Michigan$3,110161

Source: DOL Form 5500 Schedule A Part I, plan year 2024, grouped by broker name as filed. Dataset built October 24, 2026.

Where its clients are

Employer plans naming this broker, by employer state.

7 plans

How much does The Lead Agency LLC earn from employer health plans?

In plan year 2024 filings, employers reported paying The Lead Agency LLC $77,020: $74,489 in commissions and $2,531 in fees, across 24 insurance contracts at 7 employers. That ranks #4080 of 12,126 brokers in the public record.

What commission rate is paid on plans The Lead Agency LLC brokers?

Not enough fully insured medical plans name The Lead Agency LLC as the sole broker to compute a stable rate. The national median is 3.8% of premium.

Which employers use The Lead Agency LLC?

The largest reported payers in 2024 were Motion Dynamics Corporation, Sidock Group, Inc., Almond Products, Inc.. Michigan is its biggest state by employer count (7 plans).

Amounts are what employers reported on their own filings. They do not include compensation from carriers that is not tied to a specific contract, and names are grouped exactly as filed, so related entities can appear separately. How this record is built.

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