BenefitsLedger
Benchmarks · Plan year 2024 · 58,547 employer health plans

What employers pay health insurance brokers

Updated plan year 2025 so far: 34,505 filings through September 24, 2026

The median broker commission on a fully insured employer medical plan that pays commissions was 3.8% of premium in plan year 2024, computed from 4,574 Form 5500 filings; another 933 insured plans reported no commission at all. The middle half of commission-paying plans fell between 2.7% and 5.0%. Counting every insurance contract, the median employer that disclosed broker pay reported $72,628 in commissions and fees, and the total across 54,681 employers was $6.9B. In the first 34,505 filings for plan year 2025, the median so far is 3.5% (2,482 plans).

Median rate
3.8%
of medical premium, 2024
Middle half
2.7%–5.0%
25th to 75th percentile
Median broker pay
$72,628
per employer, all contracts
2025 so far
3.5%
median on 2,482 plans filed by September 24, 2026

By employer size

Rates step down as groups grow. 'Rated' is the number of commission-paying, fully insured medical plans behind each median.

4.2%100-1993.6%200-4992.7%500-9992.0%1,000-4,9994.8%5,000+
Median broker commission as a share of medical premium, by plan size (participants), plan year 2024
PlansRatedMedian rateMiddle halfMedian $Premium / person
100-199 participants23,2192,2014.2%3.1% – 5.2%$53,852$7,424
200-499 participants19,0771,7113.6%2.6% – 5.0%$77,013$7,362
500-999 participants7,3633992.7%1.9% – 4.4%$104,902$6,843
1,000-4,999 participants6,8212052.0%0.8% – 3.5%$168,579$6,939
5,000+ participants2,067584.8%1.0% – 5.0%$458,262$7,207

By state

Employer's mailing state on the filing. Medians with fewer than 30 rated plans are noisy.

Alaska: no dataAK—Maine: no dataME—Vermont: no dataVT—New Hampshire: no dataNH—Washington: no dataWA—Montana: no dataMT—North Dakota: no dataND—Minnesota: no dataMN—Wisconsin: 2.1%WI2.1%Michigan: 3.2%MI3.2%New York: 3.7%NY3.7%Massachusetts: 2.5%MA2.5%Rhode Island: no dataRI—Oregon: no dataOR—Idaho: 3.2%ID3.2%South Dakota: no dataSD—Iowa: 1.6%IA1.6%Illinois: 1.5%IL1.5%Indiana: no dataIN—Ohio: 3.5%OH3.5%Pennsylvania: 4.4%PA4.4%New Jersey: 5.4%NJ5.4%Connecticut: 6.0%CT6.0%California: 4.0%CA4.0%Nevada: no dataNV—Wyoming: no dataWY—Nebraska: 4.2%NE4.2%Missouri: 4.5%MO4.5%Kentucky: no dataKY—West Virginia: no dataWV—Virginia: no dataVA—Maryland: no dataMD—Delaware: no dataDE—Arizona: no dataAZ—Utah: no dataUT—Colorado: no dataCO—Kansas: 2.8%KS2.8%Arkansas: 3.7%AR3.7%Tennessee: 3.9%TN3.9%North Carolina: 4.5%NC4.5%South Carolina: 3.9%SC3.9%District of Columbia: no dataDC—New Mexico: no dataNM—Oklahoma: no dataOK—Louisiana: 5.0%LA5.0%Mississippi: 3.7%MS3.7%Alabama: no dataAL—Georgia: 7.0%GA7.0%Hawaii: no dataHI—Texas: 5.6%TX5.6%Florida: 4.6%FL4.6%Puerto Rico: 5.0%PR5.0%
Median broker commission rate on fully insured medical plans by state, plan year 2024. Darker is higher; grey is too few plans to compute. Click a state for its page.
PlansRatedMedian rateMiddle halfMedian $Premium / person
Alabama638103.7%3.0% – 4.8%$64,089$6,384
Alaska9732.0%1.1% – 3.9%$59,787—
Arizona1,032217.5%5.1% – 8.0%$70,061$5,476
Arkansas371583.7%2.5% – 5.1%$64,301$5,286
California6,836484.0%0.6% – 6.3%$104,298$6,689
Colorado1,040135.0%1.8% – 9.3%$46,030—
Connecticut722416.0%4.1% – 6.9%$74,008$8,147
Delaware15754.6%3.9% – 5.4%$73,411—
District of Columbia413106.4%4.9% – 8.0%$97,416—
Florida3,0396844.6%3.7% – 5.2%$83,531$9,849
Georgia1,709607.0%5.7% – 8.3%$86,655$6,385
Guam60—— – —$44,248—
Hawaii20272.0%1.3% – 2.6%$45,338$6,331
Idaho271383.2%2.4% – 4.0%$52,220$6,310
Illinois2,831951.5%0.4% – 3.1%$85,899$6,708
Indiana1,155104.9%3.0% – 8.6%$48,384—
Iowa619551.6%1.1% – 2.4%$38,968$10,958
Kansas588992.8%1.9% – 4.0%$49,377$5,957
Kentucky700103.7%3.4% – 5.0%$61,155—
Louisiana6231165.0%3.5% – 5.5%$92,702$7,393
Maine246203.8%2.4% – 4.8%$58,098—
Maryland1,084175.5%3.9% – 8.1%$77,915$7,401
Massachusetts1,8645342.5%2.0% – 3.2%$75,078$8,072
Michigan2,1137043.2%3.0% – 4.5%$68,927$5,845
Minnesota1,31855.0%3.6% – 5.9%$58,196—
Mississippi257743.7%2.9% – 4.7%$66,846$4,335
Missouri1,063694.5%2.8% – 5.9%$64,776$7,252
Montana15433.5%3.0% – 12.8%$60,255—
Nebraska414344.2%2.2% – 5.5%$56,795$8,240
Nevada38128.8%8.6% – 8.9%$78,590—
New Hampshire27494.4%2.4% – 5.1%$63,662—
New Jersey1,521715.4%2.7% – 7.3%$79,574$7,942
New Mexico167103.0%1.2% – 6.0%$50,216—
New York3,5082803.7%2.9% – 4.3%$85,893$10,907
North Carolina1,587364.5%2.8% – 7.0%$64,516$5,949
North Dakota17311.9%1.9% – 1.9%$46,125—
Ohio2,4042123.5%2.5% – 4.7%$56,081$11,620
Oklahoma617141.6%0.8% – 2.6%$70,599—
Oregon81182.8%1.8% – 3.6%$46,418—
Pennsylvania2,5992164.4%3.0% – 5.4%$57,332$7,621
Puerto Rico2391855.0%4.8% – 5.0%$53,861$4,572
Rhode Island19591.0%0.2% – 3.0%$55,655—
South Carolina6121763.9%2.7% – 4.4%$73,727$10,873
South Dakota164191.6%1.3% – 2.3%$35,673$9,660
Tennessee1,2761933.9%3.3% – 5.3%$82,913$5,747
Texas4,9261945.6%2.7% – 6.0%$86,351$6,089
U.S. Virgin Islands50—— – —$99,347—
Utah700245.0%3.0% – 5.9%$77,994$4,849
Vermont15515.2%5.2% – 5.2%$35,694—
Virginia1,613274.6%3.2% – 6.4%$71,889$6,864
Washington1,42331.3%0.6% – 3.1%$40,089—
West Virginia15612.3%2.3% – 2.3%$50,231—
Wisconsin1,402382.1%1.6% – 3.1%$42,793$7,247
Wyoming490—— – —$38,272—

By industry

Two-digit NAICS sector from the filing's business code.

PlansRatedMedian rateMiddle halfMedian $Premium / person
Healthcare & social assistance8,3447213.7%2.6% – 5.0%$72,771$7,937
Professional & technical services7,9156603.6%2.5% – 5.0%$87,691$7,313
Manufacturing — metal, equipment, transportation6,4395383.5%2.6% – 5.0%$68,336$7,064
Construction4,1392974.2%3.0% – 5.3%$61,605$6,982
Finance & insurance4,0483073.1%2.2% – 4.6%$83,650$7,358
Wholesale trade3,1852093.9%2.6% – 5.2%$67,931$7,065
Retail — stores, food, auto, clothing3,0232724.0%2.9% – 5.0%$64,522$6,978
Manufacturing — chemical, wood, plastics2,8872093.3%2.3% – 5.0%$61,723$7,221
Other services2,1171684.2%2.8% – 5.9%$75,230$7,848
Education services2,0861804.0%2.6% – 5.0%$72,580$8,498
Administrative & support services1,8171444.0%2.8% – 5.2%$73,242$6,851
Transportation — truck & rail1,705994.2%3.0% – 5.1%$72,473$7,262
Information & publishing1,6561103.3%2.2% – 5.0%$89,283$7,494
Accommodation & food services1,6301364.6%3.3% – 5.4%$63,859$6,648
Real estate & rental1,6131453.7%2.8% – 5.0%$74,895$7,407
Manufacturing — food & textile1,561864.2%2.8% – 5.2%$62,327$6,861
Arts & entertainment994824.5%3.2% – 5.4%$65,871$7,819
Retail — general merchandise, sporting goods717454.8%3.1% – 5.6%$70,343$6,448
Management of companies610493.4%2.5% – 5.0%$92,088$6,409
Agriculture, forestry, fishing602414.0%3.1% – 5.5%$43,680$6,360
Mining, oil & gas543213.4%2.9% – 4.9%$77,238$5,882
Utilities480283.0%1.6% – 5.0%$89,822$6,586
Transportation — warehousing245184.8%3.0% – 6.8%$69,624—
Public administration9034.5%4.0% – 5.2%$82,410—

Source: DOL Form 5500 and Schedule A, plan year 2024 as filed through September 24, 2026 (the DOL adds late and amended filings monthly), employer health plans with 100 or more participants; built October 24, 2026. Rate = (commissions + fees) ÷ earned premium on contracts coded as health coverage, employers with at least $100,000 of such premium and at least $1,500 of premium per covered person (so administrative-only contracts are excluded); medians count only plans that paid a commission or fee. Premium per person = medical premium ÷ people covered at year end, contracts covering 50 or more people. Full methodology.

What is a typical health insurance broker commission?

On fully insured employer medical plans with 100 or more participants that pay commissions, the median broker compensation reported on 2024 Form 5500 filings was 3.8% of premium; 933 insured plans reported none. Half of plans fell between 2.7% and 5.0%. In dollars, the median employer that disclosed broker pay reported $72,628 across all its insurance contracts.

Do smaller employers pay higher commission rates?

Yes. 100-199 participants: 4.2%; 200-499 participants: 3.6%; 500-999 participants: 2.7%; 1,000-4,999 participants: 2.0%; 5,000+ participants: 4.8%. Rates fall as groups grow because carriers' commission schedules step down with premium volume and large employers more often pay flat fees.

Which states have the highest broker commission rates?

Among states with at least 30 fully insured medical plans in the data, the highest medians were Georgia (7.0%), Connecticut (6.0%), Texas (5.6%); the lowest were Illinois (1.5%), Iowa (1.6%), Wisconsin (2.1%).

Why can't a rate be computed for every employer?

Self-funded employers pay medical claims themselves, so Schedule A carries no medical premium to divide by; their broker pay appears in dollars only. Rates here use only contracts coded as health coverage with at least $100,000 of filed premium.

Is this your company's plan? Get a written review of the filing.
A WellthCare benefits specialist reads your Form 5500 the way a fiduciary reviewer would and writes up what to take to your broker before renewal. Free, from the public record only.