Family Ford, Inc. dba Brandon Ford
Updated Filing received by DOL
Family Ford, Inc. dba Brandon Ford, a retail — stores, food, auto, clothing employer in Tampa, Florida, reported 266 participants in its health and welfare plan for plan year 2024. Its Form 5500 shows $2.2M in insurance premiums across 5 contracts and $120,456 in broker commissions and fees, 5.0% of medical premium against a national median of 3.8% among plans that paid commissions in plan year 2024. The plan is fully insured (an insurance carrier pays claims). The Department of Labor received the filing on January 28, 2026, before the deadline.
Who was paid on Family Ford, Inc. dba Brandon Ford's plan
Schedule A, Part I lists each broker or agent paid on each insurance contract and the amount. Totals below add every contract Family Ford, Inc. dba Brandon Ford filed for 2024.
| Broker or agent | Commissions | Fees | Total | Contracts |
|---|---|---|---|---|
| Wallace, Welch & Willingham, Inc. · Saint Petersburg, FL | $112,285 | $0 | $112,285 | 4 |
| WWW Insurance, LLC · Saint Petersburg, FL | $8,171 | $0 | $8,171 | 3 |
Source: DOL Form 5500 Schedule A, Part I (broker commissions and fees), plan year 2024, as published in EBSA's 2024 "Latest" dataset. Part I names whoever the carrier paid, which can be a firm or an individual agent; both are public record. Amounts exclude pay from carriers not tied to a listed contract.
Insurance contracts and carriers
Every insurance contract reported on Schedule A: carrier, what it covers, people covered at year end, earned premium, and broker compensation.
| Carrier · coverage | Covered | Premium | Broker pay | Rate |
|---|---|---|---|---|
| Health Options, Inchealth, prescription drug, HMO | 185 | $2.0M | $99,389 | 5.0% |
| Blue Cross Blue Shield of Floridahealth, prescription drug | 13 | $233,420 | $11,671 | 5.0% |
| Metropolitan Life Insurance Companyvision | 322 | — | $2,067 | — |
| Usable Lifelife | 270 | — | $1,298 | — |
| Florida Combined Lifedental, HMO, PPO | 151 | — | $6,031 | — |
Source: DOL Form 5500 Schedule A, plan year 2024. Self-funded medical coverage has no premium; amounts shown for it are stop-loss or administrative contracts.
How Family Ford, Inc. dba Brandon Ford compares
Medians across employers for plan year 2024, the most recent complete year. Commission rates use fully insured medical contracts only; dollar medians use every employer that disclosed broker pay.
Premium per covered person on medical contracts: $11,218 a year (national median $7,274).
Source: BenefitsLedger benchmarks from 58,547 employer health plans with 100 or more participants, plan year 2024. Methodology.
Year over year
| 2023 | 2024 | Change | |
|---|---|---|---|
| Participants | 263 | 266 | +1.1% |
| Premiums filed | $2,265,772 | $2,221,195 | −2.0% |
| Broker commissions + fees | $116,471 | $120,456 | +3.4% |
| Commission rate | 4.6% | 5.0% | +0.4 pts |
Source: DOL Form 5500 filings for plan years 2023 and 2024.
Filings and timeliness
Plans this employer filed under its EIN with a health benefit code. Large plans are due seven months after the plan year ends, or two and a half months later with an extension; amended filings carry the amendment date, so no timing is asserted for them.
| Plan | Plan year end | Received by DOL | Timing | Participants |
|---|---|---|---|---|
| Family Ford Inc. dba Brandon Ford Benefit Plan#501 · insurance | September 30, 2025 | January 28, 2026 | before deadline | 266 |
Source: DOL Form 5500 Part I and signature dates; "late" means received after the extended deadline (the 15th day of the tenth month after plan year end). What a late Form 5500 costs.
How much did Family Ford, Inc. dba Brandon Ford pay in health insurance broker commissions in 2024?
Family Ford, Inc. dba Brandon Ford's 2024 Form 5500 reports $120,456 in broker commissions and fees across 5 insurance contracts ($120,456 in commissions, $0 in fees), with Wallace, Welch & Willingham, Inc. receiving the largest share.
Is Family Ford, Inc. dba Brandon Ford's health plan self-funded or fully insured?
The 2024 filing indicates the plan is fully insured (an insurance carrier pays claims). Medical coverage is written by Health Options, Inc, Blue Cross Blue Shield of Florida.
How does Family Ford, Inc. dba Brandon Ford's broker compensation compare with similar employers?
Family Ford, Inc. dba Brandon Ford paid 5.0% of medical premium in commissions and fees. The median for employers with 200-499 participants is 3.6%, and the median in Florida is 4.6%. Percentages are computed only on fully insured medical contracts with filed premiums.
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Record built October 24, 2026 from U.S. Department of Labor, EBSA Form 5500 datasets (2025, 2024, 2023 plan years, 'Latest' files). Filings can run 7 to 10 months behind the plan year; always confirm against current plan documents. BenefitsLedger is not affiliated with the U.S. Department of Labor. Open the DOL filing search.